When you live in a town like Cody that is dedicated to tourism, you need to be a bit of a travel expert, so I tend to try to hone up on my travel industry knowledge, particularly during the winter months. And while doing just that last weekend, I’ll bet I came across a dozen articles discussing the “emerging” trend of active travel.
Are you kidding me?
Excuse me while I harrumph. Active travel, at least here in Buffalo Bill’s Cody/Yellowstone Country, is hardly new. In fact, our town founder Buffalo Bill himself was an active travel expert, whether he was performing his Wild West show in Europe or hunting near his hunting lodge, Pahaska Tepee.
Of course, a century ago, horseback riding was as much transportation as recreation, and wildlife was spotted and then often hunted. Still, Cody visitors were moving, seeing, doing and playing all the time. Ernest Hemingway came here to fish, hunt and find inspiration. The Prince of Monaco visited as Buffalo Bill’s guest to hunt in the wilderness and enjoy the company of like-minded friends. And visitors to Yellowstone National Park were climbing, hiking, exploring and discovering.
Now, I certainly do understand how some destinations may need to re-position themselves as active destinations. Beach destinations are emphasizing the fun tourists can have kayaking, walking, shell-seeking and pedaling. Spa destinations are encouraging pre-massage workouts. City walking tours are all the rage.
My point is that Cody has long been a place for travelers to be active. And it will always be this way. Here, you can hike, raft, fish, ride horseback and stroll to your heart’s content. And whenever you want to have a more relaxing, slow-paced experience, you can immerse yourself in our cultural offerings, be a spectator at the Cody Nite Rodeo or enjoy some Western-style music performed by Dan Miller and the Empty Saddles Band.
While other locations may still be figuring out how to position themselves as an active travel destination, those of us who welcome visitors to Buffalo Bill’s Cody/Yellowstone Country will be “actively” enjoying welcoming visitors from around the world to this special place.
Until next time, I’m loving life and occasionally harrumphing in Cody, Wyoming.